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Why You Need to Switch to an Instagram Business Account

May 22, 2018 By Paula Rollo

If you are aiming to get Instagram followers fast to grow your business, you might be wondering why you need to switch to an Instagram business account from a personal one. Well, here are the best reasons.

Why You Need to Switch to an Instagram Business Account | MiloTree.com

Instagram is an important touch-point between you and your followers. It’s an intimate and immediate way for your audience to get to know you. So definitely take advantage of it.

The first thing you need to do if you are serious about getting Instagram followers fast is make sure your account is set to “public.”

Having a public account will ensure that your profile and photos are both easily found in Instagram search. This means that Instagram users who are interested in the topics you are posting about can find and follow you easily.

After making sure you have a public account, you will want to consider using Instagram as a business.

Why You Need to Switch to an Instagram Business Account

Business accounts are a relatively new feature that can help bloggers and small business owners grow their following. It’s simple to switch your regular Instagram account to a business account with the swipe of a finger. 

There are a lot of benefits to having and Instagram business account

  • People can get in touch with you. You can add your email address, phone number, or physical address to your listing. 
  • You get analytics, called Insights. You can see which of your posts are doing well and what times are the most popular to post. You can see impressions, reach, and follower information within the past week. If you work with brands on Instagram, many of them require that you send screenshots of these analytics, so this is helpful to have access to before you start working with them. 
  • You get access to Facebook’s ad platform so you can easily (and relatively cheaply) target potential customers and get your content in front of them.

If you are serious about building your business using Instagram and growing your following, a business account is definitely the way to go! 

One more way to get more Instagram followers is to install MiloTree on your site. MiloTree allows you to convert your site’s visitors into Instagram followers. Many of our MiloTree users have hundreds of thousands of followers on Instagram! Get started on MiloTree risk-free today! 

Filed Under: Instagram

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Welcome, Friend!

 

I’m Jillian Leslie, host of The Blogger Genius Podcast, founder of MiloTree, founder of Catch My Party, business coach, and business translator.

I take what’s working in blogging and online business today, and break it down so you can use these strategies in your own business.

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