In this blog post, you’ll see exactly how to set up a paid workshop in under 60 minutes. And even better, you’ll be able to start selling it in 15!
Table of Contents
What is a Paid Workshop?
A paid workshop is a 1-hour live training, typically on Zoom, where you teach something you know, you give your audience a “quick win,” and the best part is: you get paid while building your true fans!
Examples of Paid Workshops from MiloTreeCart Customers:
- How to Get Off Sugar
- How to Use Instagram Reels
- How to Bake Baguettes for Beginners
- How to DIY Your Branding
Basically, a good topic for a paid workshop is anything that gives easy solutions to your attendees’ problem, provide shortcuts to their goal, and give them a tangible “win.”
The Benefits of a Paid Workshop
- Don’t create anything until start getting sales
- Test your idea fast to see if this is something your audience wants
- Identify and nurture your true fans
- Simple to set up
- Easy way to start making money!
Why MiloTreeCart is more than just a payment solution
- Unlimited sales pages you can set up in under 10 minutes
- Easiest, fastest way to collect credit card payments
- A dashboard to manage your attendees
- Seamless integration with your email service provider
- Tons of support and 1:1 onboarding by real people
Okay, let’s get your workshop set up crazy fast! 👍
What You’ll Need to Create and Sell Your Paid workshop
- An easy solution to collect payments: MiloTreeCart
- An email service provider (like Mailchimp, MailerLite, ConvertKit, etc.) to send the buyer a link to your workshop live training
- Zoom (or the platform you prefer), to show up live and teach!
STEP 1: Pick Your Paid Workshop Topic and Price! 🎯
- Download this Paid Workshop Topic Worksheet and fill it out
- Does it solve one of these six problems:
- Saves people money?
- Makes people money?
- Saves time?
- Moves people away from pain?
- Moves people toward love?
- Raises someone’s social standing?
- Think about the “transformation” you’re selling to your audience
- The topic should be smaller than you think
- I recommend you teach 3 bite-size units for 15 minutes each, then field questions for 15 minutes!
- Make sure to give your audience a tangible “win” so they get a taste of their transformation
- The goal of the workshop is to also sell yourself, so people want to buy from you again and again
- Choose your workshop price. We recommend $15-$27 if this is your first one, but go with your gut.
STEP 2: Set Up How You Get Paid
MiloTreeCart is the easiest way to collect credit card payments from your customers.
We built it to be your go-to tool for selling all your digital products—workshops, memberships, coaching, digital downloads, services, and more.
Also, there’s no monthly fee. This makes it the perfect solution for testing your digital product ideas.
If one idea doesn’t connect with your audience, set up another sales page with a new idea in 10 minutes and try again!
We collect a small transaction on sales, that’s it. So setting up your account, products, and (unlimited) hosted sales page are all FREE. And we only make money when you do. Win win!
- Log in or Register your account in MiloTreeCart
- Create a product by selecting “Workshop”
- Name and price your workshop
- Create your sales page using the FREE sales page templates
STEP 5: Connect your email service provider to MiloTreeCart!
One of the great benefits of MiloTreeCart is it automatically integrates with all major email service providers.
Here’s the list of email service providers we integrate with:
- ActiveCampaign
- AWeber
- Campaign Monitor
- Constant Contact
- ConvertKit
- Drip
- Emma
- FeedBlitz
- GetResponse
- GoDaddy Email Marketing
- iContact
- Infusionsoft
- Mad Mimi
- MailChimp
- MailerLite
- ONTRAPORT
- SendinBlue
- Sendlane
What if you don’t see your email service provider?
Please reach out to me (jillian@milotree.com) and we’ll see if we can integrate.
What if you don’t have an email service yet? Can’t you just use my Gmail account?
Unfortunately, the answer is no. Gmail is not set up for these kinds of business emails.
If you’re looking for an email service provider, we recommend starting with MailerLite. MailerLite is the easiest email provider we’ve used, and it’s completely free until you reach 1,000 email subscribers.
Email Integration Steps
Once you set up your product in MiloTreeCart, click on the link in the nav bar that says “Email Integration.”
Create a group, list, or tag in your email service provider for your new customers.
The connect your MiloTreeCart account to your email service provider and choose the group, list, or tag you just set up.
This way, when someone purchases your paid workshop through MiloTreeCart, we will automatically add them to your email service provider, with the correct tag or in the correct list or group.
And now you have a way to be in close contact with them!
Step 6: Set Up Triggered “Thank You” Email in Your Email Service Provider for When Someone Purchases
We recommend you set up an automatic email that is trigger when someone purchases your workshop.
Think of this as a “thank you” email. This should include:
- The Zoom link to the workshop
- The date and time it’s happening
- Any other important information they need to know
Other emails we recommend you set up
You’ll want to send them reminder emails as your workshop approaches.
We recommend at least 4 reminder emails:
- 1 day before your workshop
- The morning of your workshop
- 1 hour before your workshop
- 15 minutes before your workshop
These should be “broadcast” emails to go live on at these dates and times, but you can schedule these beforehand.
We also recommend a “wrap up” broadcast email after the workshop which includes:
- A link to the video recording. (Upload the video to YouTube as an unlisted video and share the link.)
- Any downloads you’re providing
- A promotion of your next offering
STEP 7: Set up or connect your FREE Stripe account as part of MiloTreeCart
Stripe is the best-in-class credit card payment processor. With Stripe, your payments get added directly to your bank account.
If you don’t already have a Stripe account, check out my Stripe video here for help.
Here’s everything you’ll need to set up your Stripe account:
- A description of your product
- Your business type (sole proprietor, LLC, Corporation, individual, etc)
- Employer ID Number or Tax ID or Social Security Number
- Business address
- Your website address http://
- Your person details such as name, date of birth and Social Security Number
- Business name as it should appear on your customer’s credit card statement
- Phone
- Bank details such as routing number and checking account number
If you already have a Stripe account, great! The Stripe account you’ve already set up will be your “umbrella” account. You will make a separate MiloTree Stripe account under your umbrella account.
STEP 8: Set up a paid Zoom account
Sign up for a paid Zoom account if you don’t have one.
Since we recommend you host a one-hour live Zoom workshop, you’ll have to upgrade your free account to a paid account. But you can choose to do it for one month only.
Pick the date of your paid workshop. I recommend you host it 14 days from today. That’s all the time you’ll need to validate your idea, promote your workshop, and set up your live presentation (we even have a free live workshop Canva template to help you).
Schedule your live workshop in Zoom so you have the link to share when people sign up.
And in the Zoom settings, make sure it’s set to record “in the cloud.”
Step 9: Start promoting your workshop!
I recommend you DO NOT build out your workshop until you see if people are interested in buying it.
Your job now is to SELL!
Give yourself 7 days of pure promotion to see if at least two people buy.
Here are 4 ways to promote your paid workshop:
- Reach out directly to your biggest fans and share your sales page or “buy now” link
- Share your workshop on social media
- Share your workshop in a series of emails to your list
- Talk about your workshop where your people hang out (FB groups, TikTok, Instagram, Reddit, Discord, etc.)
- Go live on social media and interact!!!
If you think you’re being too salesy… you’re in the right direction!
My personal opinion is if we’re not sharing our message far and wide, it’s virtually impossible to rise above the noise.
Step 2: SETTING UP HOW YOU WILL SHARE ACCESS TO THE LIVE TRAINING
- Log in or register a Zoom account. Schedule your 1-hour workshop under “Meetings” (you choose to host your workshop wherever you feel more comfortable)
- Go to your Email Service provider and create a new TAG with the name of your Workshop
- Create an email saying: ‘Thank you for signing up for the workshop. Here’s the link to your download: (paste the link from your scheduled Zoom meeting, here)’
- Set this email to be triggered when someone is added to the TAG you created before.
- Head back to your MiloTreeCart account and connect to your Email Service Provider.
VIDEO OR SCREENSHOTS HERE
Step 3: PROMOTE YOUR WORKSHOP
- Click COPY PAGE LINK in your product page on MiloTreeCart
- Promote sharing that link everywhere: reach out to your biggest fans, share on social media, promote via Emails, talk about it where your people hang out.
Step 4: SHOW UP AND HOST YOUR WORKSHOP
- Keep your workshop to exactly one hour (45 minutes to present/15 minutes for Q&A)
- After the session, upload the Zoom video to YouTube as an unlisted video
- Finish off by sending a Wrap up Email to your attendees, saying “Thank You for coming”. Make sure to include a link to the unlisted video.
VIDEO OR SCREENSHOTS HERE
That’s it! Start building your digital product empire now!
Step 11: BUILD OUT YOUR ACTUAL PAID WORKSHOP (it’s easier than you think!)
- Use this Workshop Checklist to help keep you on track
- Use this Canva Presentation Template to create your presentation
- Using this Email Swipe File to set up your reminder emails so your attendees have the date, time, and Zoom link
- After your paid workshop, send your thank you email with the recording (you can find a template in the email swipe file) and everything your attendees need to get their “win”!
- IMPORTANT! Promote your next offering (next paid workshop, paid membership, coaching, products and services, etc.) at the end of your workshop!
- FB GROUP: Please add a post in the FB group to share how your paid workshop! We’re cheering you on! 🙌🙌
If you have any questions about putting together your workshop, please reach out to me. Also, I’d be happy to get on a Zoom call with you to help you build your workshop and walk you through it step-by-step.
Step 2: SETTING UP HOW YOU WILL SHARE ACCESS TO THE LIVE TRAINING
- Log in or register a Zoom account. Schedule your 1-hour workshop under “Meetings” (you choose to host your workshop wherever you feel more comfortable)
- Go to your Email Service provider and create a new TAG with the name of your Workshop
- Create an email saying: ‘Thank you for signing up for the workshop. Here’s the link to your download: (paste the link from your scheduled Zoom meeting, here)’
- Set this email to be triggered when someone is added to the TAG you created before.
- Head back to your MiloTreeCart account and connect to your Email Service Provider.
VIDEO OR SCREENSHOTS HERE
Step 3: PROMOTE YOUR WORKSHOP
- Click COPY PAGE LINK in your product page on MiloTreeCart
- Promote sharing that link everywhere: reach out to your biggest fans, share on social media, promote via Emails, talk about it where your people hang out.
Step 4: SHOW UP AND HOST YOUR WORKSHOP
- Keep your workshop to exactly one hour (45 minutes to present/15 minutes for Q&A)
- After the session, upload the Zoom video to YouTube as an unlisted video
- Finish off by sending a Wrap up Email to your attendees, saying “Thank You for coming”. Make sure to include a link to the unlisted video.
VIDEO OR SCREENSHOTS HERE
That’s it! Start building your digital product empire now!
With MiloTreeCart, you can also sell digital products or coaching or consulting services with ease.