In this episode, we talk all about what goes into building a successful ecommerce strategy. We talk about product validation (which goes beyond asking your mom), finding your audience, how to talk to your customers in an authentic way, how to build excitement around your product, and what your metrics and conversion rates should really…
In this episode, with my friend and marketing expert, Alisa Meredith, we’re talking the truth about courses vs. memberships. If you’ve thought of creating one or both, you don’t want to miss the episode. I think you’ll be surprised by some of our conclusions. Topics we discuss in this episode: Yes, there is a group…
Want to find out how to make easy affiliate money now as the holidays approach? Wait until you hear this episode of The Blogger Genius Podcast. I’ve invited my friend, Jeannine Crooks, from affiliate network Awin, back on the show to share her tips and tricks for monetizing on Black Friday, Christmas, and beyond. In this…
In my newest episode of The Blogger Genius Podcast, I’m talking with Jenny Melrose, an influencer marketing expert. We’re discussing how to set yourself up for successful brand work. This is the second time Jenny’s been on the show, and I’m delighted to have her back! In this episode, we talk about: How the influencer…
If you are wondering how to grow a successful business as a one-woman show, this is the episode for you. Today I’m talking with Lisa Steele from Fresh Eggs Daily. She started a successful business around raising chickens. Her Facebook page turned into a blog. Her blog got her a book deal (she’s coming out…
Are you wondering how to start selling on Amazon Live? Have you been shopping on Amazon and seen people selling like they’ve got their own QVC shows? Today, I’ve got Nicole Carr, from the blog Take It From Nicole, on the podcast. She’s been selling on Amazon Live for about six months and she’s been…
Ever wonder if you could make real money teaching online classes? Do you feel like you’ve got something to share but don’t know where to start? I’m interviewing Cynthia Samanian from Hidden Rhythm. Cynthia teaches culinary professionals how to teach online cooking classes, but her strategies work for any niche. She breaks down her framework…
If you are ready for a fresh start with your online business, the best thing you can do is test your new idea to make sure your audience is interested. The question to ask is: Does your new offering connect with your community? In Part 2 of my interview with Laura Fuentes, she shares how…
Many of you are wondering how to find new solutions for your audience now! Things are changing. We’re feeling it as the world opens up. So how do we stay fresh and help our audiences in new ways? I’ve got my good friend, Laura Fuentes on the show to talk about how she’s expanding her…
Today, I’m asking the age-old question. Can you be a successful lifestyle blogger in a world where we are all experts in one thing? I always preach the concept of niching down, staying in your lane, and focus. So today I’m talking to Jessica Burgess from the blog, Fantabulosity. She is the quintessential lifestyle blogger,…