Set Up a Winning Black Friday Sale Fast and for Free—Here’s How!

⚡Set up your Black Friday sale easily with my AI prompt and email templates. Grab them!⚡

In my latest episode of The Blogger Genius Podcast, I delve into the exciting and often overwhelming topic of running a Black Friday sale. If the thought of running your own sale during Black Friday has left you feeling daunted, I’m here to simplify the process and show you how to capitalize on this opportunity and do it with ease.

The Importance of Black Friday Sales

Black Friday is a prime time for bloggers and online entrepreneurs to test their digital products. Consumers are already in a “spending” mindset, making it the perfect moment to introduce your offerings, whether it’s your first digital product or your hundredth. This is an opportunity not to be missed, even if you are just experimenting with an idea.

Show Notes:

• MiloTree
• Black Friday Guide
• Join My Blogger Genius Podcast Email List
• Become a Blogger Genius Facebook Group
• ChatGPT
• Canva
• Calendly
• Zoom

Subscribe to the Blogger Genius Podcast:

• iTunes
• YouTube
• Spotify

Essential Tools for Your Black Friday Sale

To get started, here are four key resources you’ll need:

The MiloTree Black Friday Guide: This one-page PDF includes a powerful AI prompt to help you brainstorm product ideas and provides email templates for your sales campaign during Black Friday.

ChatGPT: This will assist you in generating content and ideas for your products.

Canva: Ideal for creating visually appealing digital downloads, such as ebooks, checklists, or printables.

MiloTree: Our platform simplifies the setup of your sales page and payment processing. With MiloTree, you can create an AI-generated sales page in just two minutes, making the process incredibly efficient. Plus, we offer 30-days free so you don’t have to pay a dime!

The Shift in Blogging

There has been a significant shift in the blogging landscape. Traditionally, blogging operated on a one-to-many model, where content was created for anonymous users and monetized through ads and affiliate marketing. However, the trend is moving towards a one-to-few model. This means that you only need a thousand true fans who are willing to spend $100 a year on your products or services to generate a substantial income of $100,000.

I believe this is one of the best times to be a blogger and to start selling what you know. The playing field has been leveled, and those who are willing to experiment and try new things will find success.

Setting Up Your Sale

Here is my step-by-step approach to setting up your Black Friday sale:

1. Brainstorm Your Product

Use the AI prompt from my Black Friday guide to come up with product ideas that resonate with your audience. Think about what problems you can solve or what value you can add to their lives.

2. Choose Your Product

I recommend selling simple digital downloads, such as:

• Checklists
• Guides
• Ebooks
• Digital art
• Printables

Alternatively, you could offer online coaching sessions in your area of expertise. For coaching, you can use a free Calendly account for scheduling and Zoom for hosting.

3. Create Your MiloTree Account

With a free 30-day trial, you can set up your account without any financial risk. Connect it to Stripe for payment processing, add your product details, and watch as MiloTree generates your sales page with AI.

4. Promote Your Sale

Share your sales page across social media, your blog, and especially through email. Email is the most effective way to sell so I’ve provided seven customizable email templates in my guide to help you reach your audience effectively.

Overcoming Challenges

Many listeners may feel disillusioned due to their drop in traffic and income. But you don’t need a massive audience to make sales; you just need to connect with those who already trust you. Perfection is not necessary; what matters is providing something valuable and actionable.

Crafting an Irresistible Offer

To make your offer enticing, consider creating a sense of urgency. Since it’s Black Friday, you could offer:

• Discounts
• Limited-time bonuses
• Exclusive add-ons for early buyers

MiloTree allows for coupon codes and upsells, making it easy to enhance your sales strategy.

The Future of Selling Digital Products

Selling digital products is a powerful way to pivot your business and build a reliable income stream. However, it requires testing and experimentation. You may have ideas about what people will buy, but the only way to know for sure is to try. Get your offers in front of potential buyers during Black Friday, as this is a time when people are ready to spend.

As we look towards 2025, owning your products and services will become increasingly important. The digital landscape is changing, and while you can’t control traffic fluctuations or social media algorithms, you can control what you sell.

Key Takeaways for a Successful Black Friday Sale

• Set a clear, realistic sales goal to measure your success.
• Choose a product or service that is easy to set up and valuable to your audience.
• Create your offer simply and make it appealing with discounts or bonuses.
• Don’t overthink the process; just start.
• Leverage urgency and fear of missing out (FOMO) to encourage purchases.
• Promote your sale everywhere, especially through your email list, social media, and communities where your ideal customers hang out.

Conclusion

I encourage you to take action by downloading my Black Friday guide and starting your free trial of MiloTree. This Black Friday could be the most profitable one yet and I’m rooting for everyone to succeed. If you have questions, you can reach out to her directly via email.

If you know someone who could benefit from this information, be sure to share the episode, and don’t forget to subscribe for more valuable content in the future.

Other Related Blogger Genius Podcast episodes You’ll Enjoy:

• How to Turn a “Nice-to-Have” Product Into a “Must-Have” with These 6 Triggers with Jillian Leslie
• Why Freebies Are the Secret Sauce to Email List Success with Jillian Leslie
• Master Email Tripwires: Convert Subscribers into Customer with Jillian Leslie

MiloTree, the Best Tool for Non-Techies to Sell Digital Products and Grow Your Audience

I also want to introduce you to the MiloTree, a tool designed for non-techies to sell digital products easily. It comes with features like AI-generated sales pages, check-out pages, a sales dashboard, upsells, and customer support.

With MiloTree, setting up your products takes less than five minutes, and you can start generating income without any hassle. Plus, MiloTree offers unlimited freebies and lead magnets to grow your email list, and social media pop-ups to increase your followers, all in one place. Sign up today and get your first 30 days free to see how easy it is to start selling your own digital products and growing your audience with MiloTree!

#355 Transcript: Set Up a Winning Black Friday Sale Fast and for Free—Here’s How

Jillian Leslie 00:00:04 Hello and welcome back to the Blogger Genius Podcast. I’m your host, Jillian Leslie, founder of Catch My Party and software startup MiloTree. Today I am diving into one of my favorite topics because I see dollar signs for you everywhere. We’re talking about how to run a super simple, stripped down Black Friday sale. So if you thought selling something during Black Friday is not anything you’re interested in, it feels overwhelming. Please stay with me because I will show you how easy it is to set this whole thing up. And the best part? Because MiloTree offers a free 30 day trial, you can get this all going without spending a dime. So what do you need? You need four things one. My Black Friday guide. It’s just a one page PDF. It includes One powerful AI prompt to help you come up with your product idea and all the email templates you’ll need for selling during the week of Black Friday. You’re also going to need ChatGPT, Canva, if you’re selling a digital download and MiloTree for sales page and payments, and this is the easiest way to set up your product.

Jillian Leslie 00:01:24 And remember, with MiloTree, you get an AI generated sales page, so you get this up in two minutes. I have been talking to a lot of you, and I know many of you are feeling very disillusioned right now because your traffic and income have dropped. Some of you are even wondering if it’s worth staying in the game. And I’m going to say yes, please. but here’s the truth. Blogging has shifted. Instead of being a one to many play where you create content for anonymous users, you monetize that through ads and affiliates. We are moving to a one to few model and what this means. I share this a lot. All you need is a thousand true fans willing to spend $100 a year on your products and services, and boom, you’ve made $100,000. I genuinely believe this is one of the best times to be a blogger and to start selling what you know, because the playing field has been leveled. Everyone is experimenting, and the more willing you are to try new things, the more success you’ll see.

Jillian Leslie 00:02:35 So Black Friday is a perfect time to test your first digital product or your 100th digital product, because people are already in a spending mindset, so don’t let this opportunity pass you by, even if it’s just a test, an idea. There is still plenty of time to put this together and it’s not hard. So what I want you to do is first use the AI prompt from my Black Friday guide to brainstorm your product. And again, I’m going to tell you you can grab this at milotree.com/bfguide. So that is milotree.com/bfguide for Black Friday Guide. My two recommendations for an easy product to sell, I recommend you either sell a simple digital download like a checklist, e-book, digital art, printables, maybe even a guide. And remember, MiloTree will deliver your digital download directly to your customer. Or you set up straightforward online coaching in whatever your area of expertise is for setting this up, you just need a free Calendly account for scheduling and Zoom to host your sessions. Next, you’re going to set up your MiloTree account.

Jillian Leslie 00:03:58 So with the 30 day free trial, there is absolutely no risk. You connect it to Stripe, which is the best in class payment processor for credit cards. You add your product name in a short description, upload your digital download if you’re selling one, and watch us magically create your AI generated sales page. You then make any edits you want, and you share your sales page everywhere on social media, on your blog, and especially in email. I can’t stress it enough. Email is the easiest way to sell, and my Black Friday guide includes seven email templates that you can personalize to send out during the week of Black Friday. To create sales, just edit and send them. Here’s why I’m so passionate about you hosting a Black Friday sale. It’s because you don’t need a massive audience to make sales. You just need to reach the people who already trust you. See the value in what you’re offering, and they will purchase. So last year I shared how I stumbled into a Black Friday sale on a whim while on vacation over Thanksgiving in Vegas with no plan, and I still made thousands of dollars by offering simple coaching sessions.

Jillian Leslie 00:05:18 And I just put the whole thing together just on the fly. It taught me that you don’t need perfection. You just need something valuable, understandable, and actionable. And with military, you don’t have to worry about the tech. There’s no confusing setup. it’s just beautiful sales pages and checkout pages and you are ready to go in just a few clicks. So for those wondering, well, what should I sell? First, use my AI prompt. Think about what your audience wants most. Lean into the six buying triggers I talk about. Like, does your offer help somebody make money, save money, save time, move toward happiness. Move away from pain or raise their social status. So choose something that resonates and solves a problem or fulfills a desire. That’s where you’ll see results. So to make your offer super enticing, consider creating that sense of urgency. Remember, this is Black Friday. You could offer a discount, a limited time bonus, or an exclusive add on for early buyers. Get creative and with military, we offer you coupon codes.

Jillian Leslie 00:06:33 You can offer coupons and upsells. You can sell multiple products at once. All you need to do is make it irresistible, but keep it simple to help you get started. I am even offering a bonus to anyone who signs up for military. Now for your free account, you get a free 20 minute strategy call with me to help you plan your sale. Here’s the bottom line selling digital products is one of the best ways to pivot your business and build a reliable income stream. So but it does require testing. So you may have a hypothesis for what people will buy from you, but you will not know for sure until you try. And that’s why I encourage you to offer a Black Friday sale. Get your offer in front of people who are ready to buy. And as we move into 2025, owning your own products and services is going to be even more crucial because this digital landscape is changing. Remember, you cannot control traffic fluctuations, you cannot control social media algorithm changes, but you can’t control what you sell.

Jillian Leslie 00:07:45 And if you shop authentically as a real person who wants to help, people will buy. So my takeaways for a successful Black Friday sale set a clear, realistic goal for the number of sales you hope to get and use this as a focus point, like a measure of your success. Pick a product or service that’s easy to set up, valuable to your audience. Create it. Simply make it appealing with a discount or a bonus. But please don’t overthink this. Just start. Lean into the urgency and FOMO because nobody wants to be missing out and promote it everywhere. Remember, your email list is gold. Also on social media and I love this one. In any communities you’re part of. People are ready to buy during Black Friday, so let them know what you have to offer. Remember, you can set this all up at MiloTree for free. So step one get my guide at MiloTree Black Friday Guide, then visit milotree.com. Start your free trial and begin building that digital product empire that really could transform your business.

Jillian Leslie 00:09:00 So let’s make this Black Friday your most profitable one yet. And I’m here in your corner. I am rooting for you. So try it out. Remember, be minus work all the way. Grab my cheat sheet and I will be back next week. Let’s make this Black Friday your most profitable one yet. I’m here in your corner rooting for you. You’ve got questions? Email me at jillian@milotree.com. Try this out B minus work all the way. You’ve got this. Now, if you think this episode would benefit a friend who also could offer a Black Friday sale, please share it. If you’d like the podcast, please subscribe. I’ve got some great episodes coming up, so I will see you here again next week.