People ask me all the time how we grew our Catch My Party Pinterest account to over one million followers (which sends us millions of page views per month). I say it’s by being consistent, using strong keywords, creating engaging pins, and being proactive about growing our followers.
How are we proactive? By using the best Pinterest tools out there.
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These are my 4 favorite tools for growing Pinterest followers:
1 | MiloTree (try free for 30 days)
This is THE BEST pop-up tool for growing Pinterest followers (and your other platforms too!).
MiloTree is definitely our secret weapon to growing our followers (and we built it ourselves). Thousands of professional bloggers already use it! MiloTree is a pop-up app you install on your site in 2 minutes (with a WordPress plugin or line of code). It pops up and asks your visitors to follow you on Pinterest. Simple! And for people who already have some traffic, but want more, it works like a charm!
Your pop-up is automatically populated with your latest pins, so your visitors see you’re serious about the platform. The reason followers matters on Pinterest, is because Pinterest shows your pins to your followers first.
If your followers engage with them, Pinterest shows your pins to a larger and larger audience, and your traffic explodes. With your one account, you also get pop-ups to grow your email list and your followers on Instagram, YouTube, and Facebook.
TRY IT OUT: The 1st Month is FREE!
2 | Tailwind
We use Tailwind every day to SCHEDULE OUR PINS. We currently pin about 80 pins a day, which would be impossible without Tailwind.
Tailwind also helps keep our feed looking fresh because we can set up all our pins at once, then have them pin in intervals so our feed always looks varied. I especially love Tailwind’s new SmartLoop feature, where our old pins can be repinned automatically to our boards with very little effort. This is incredibly useful for our backlog of seasonal content. Now the content gets easily rediscovered, driving additional traffic to our site.
The people at Tailwind are top-notch. Get on their email list. They share useful Pinterest tips and information to keep us all up to date. In fact, I’ve interviewed two of them, Alisa Meredith and David Christopher, on my podcast, The Blogger Genius.
If you are serious about Pinterest, you need to try Tailwind. It’s a must-have for us.
TRY IT OUT: Schedule your pins!
3 | PicMonkey
The best tool for DESIGNING PINS.
We create new images for Pinterest every day. Because people upload their beautiful party photos to our site, Catch My Party, we take the best photos from parties and create collages out of them. This way, when someone sees one of our party collages on Pinterest, they know that if they click through, they will be able to browse a collection of gorgeous, inspiring photos from that party.
We also make collages using PicMonkey for our recipes and crafts to give people an idea of what they’ll see in the blog post if they click. PicMonkey has templates you can personalize. They even have set sizes for social media images.
If you are not a designer (and even if you are), PicMonkey will be your best friend because it saves you so much time and the results look great.
TRY IT NOW: Create beautiful pins!
4 | Pinterest Analytics
The best tool for understanding AUDIENCE BEHAVIOR.
Yep, I’m talking about the built-in analytics in your Pinterest dashboard. In order to see your analytics, you must first verify your Pinterest account. You can see where to do this in the “Settings” dropdown menu on your Pinterest page.
What I love about their analytics is that I get to see, in a quick snapshot, how our past pins are performing, what pins people are currently pinning directly from our site, and which pieces of content are resonating with our audience so we can make more like it. I also see trends in our number of clicks.
I check our Pinterest analytics at least once a week to make sure the path we’re taking is the best one to maximize our traffic from Pinterest.
Pin now, reference later
Some of the links in this post are affiliate links. This means at no cost to you, I might make a small commission if you click through and make a purchase.