Has Your Pinterest Following Dropped?
If your Pinterest follower count is down, you’re not alone, thankfully there is something you can do about it!
Our account, Catch My Party, lost almost 5k followers in one day! We went from 339,995 followers on November 10th to 335,045 followers on November 11th. You can see the drop here:
Analytics from the “Grow Pinterest” pop up
Normally I’d be freaking out. Pinterest is the number 1 traffic driver to Catch My Party. But because we are tracking other sites’ Pinterest analytics with our “Grow Pinterest” pop-up tool, we’re seeing it happen on other accounts (big and small), too.
It turns out we saw the biggest drops in people’s accounts on November 1st and November 10th. And according to our source, Pinterest is in the process of cleaning up spam accounts.
If it has happened to you, think of it as a Pinterest recalibration. If it has not happened to you, call yourself lucky, but don’t be surprised if it does.
So to cut to the chase, we’re not changing our Pinterest strategy. We will still pin 40-50 pins a day from our site, other Pinterest accounts, and other sites on the web. We will still focus on keywords and SEO, pin into group boards, and emphasize timely pins.
And we’ll keep an eye on it and see if anything else changes…
If you have any insights about your Pinterest account, please share in the comments.
If you’re interested in growing your Pinterest account effortlessly, check out our new “Grow Pinterest” pop-up that we built for ourselves, but was so successful, we had to share it.
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