In this episode, Lauren Myers from the Etsy shop, Ohh How Charming, and I talk about why Etsy is the platform to be selling on now. Not only does Etsy handle much of the hassle of running an online store, but they have a built-in audience of millions wanting to buy from you. With Etsy, […]
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#139: How To Use Google Analytics to Know What to Blog About
In this episode with my friend and SEO expert, Paula Rollo, we talk about how to use Google Analytics to know what to blog about. How many time have you asked yourself, what kind of content should I invest my time in to grow my business? How do I get the biggest bang for my […]
#138: How To Build a Profitable Emergent Business
Today I’m talking with Damon Oates from DecoExchange about how to build a profitable emergent business by following your audience’s lead. What is an emergent business? An emergent business is one that “emerges” out of your audience’s wants and needs. You come up with a hypothesis of what you think your customers will buy from […]
#137: How to Think About Branding in a New Way
In this episode with branding strategist, Phil Pallen, we’re talking about how to think of branding in a new way. And what does branding really mean? It’s the shorthand to telling our business story. Phil and I talk about how there are no shortcuts to building a business today on the internet. We talk about […]
#136: SPECIAL EPISODE: A Guided Meditation on Perfection
I just released a guided meditation on perfection, my first special episode of The Blogger Genius Podcast. Why did I record this guided meditation? I do guided meditations in my own life, and find them very useful and calming. I know a lot of people in my audience suffer from the prison of perfection. I, […]
#135: How to Be Successful on Pinterest and Instagram Today
If you want to learn how to be successful on Pinterest and Instagram today, my guest today, Jeff Sieh, from Manly Pinterest Tips, will show you how. Jeff is a visual marketer, and he has his finger on the pulse of what’s working on these platforms (and yes, we even touch on TikTok too). One […]
#134: How to Optimize Sales Funnels for More Sales
Want to learn how to optimize sales funnels for more sales by focusing on your customer journey? This episode with Monica Froese from Redefining Mom will show you how. This interview is a continuation of a conversation we started in Episode #122 about sales strategies. In that episode we talked about the high-level strategy. In […]
#133: How to Find a Creative Membership Business Model (Rebroadcast)
If you are looking to find a creative membership business model, you’ll find this episode very inspiring. This is a rebroadcast of one of my most popular episodes from the last year. Selling a membership program to your audience is a great way to monetize your online business, because it brings in returning revenue month […]
#132: Advanced Email Marketing Strategies You Want to Know (Rebroadcast)
This episode, about advanced email marketing strategies you want to know, is one of the most popular Blogger Genius Podcast episodes of 2019, which is why I’m rebroadcasting it here. My guest on the show is Matt Molen from Email Crush. In this episode we talk about advanced email marketing strategies. We talk about why […]
#131: How To Figure Out What To Sell
Today, Jillian Leslie, from The Blogger Genius Podcast, is interviewing Kaycee Geeding from Roost and Restore about how to figure out what to sell. Kaycee never thought she’d build a successful business using her wood saw, but that’s what her audience wanted from her—her scrap wood products—and that’s what she starting sell them. Listen to […]